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When appropriate, try to come up with an SEO-friendly website address that includes keywords and geo-location for example, “2. Yahoo and Google are catchy names, but they were very expensive to brand, and your small business may not have the same budget.
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Choose a name that conveys a meaning so that users will know immediately what your business is. Check if the price is right. Determine if you can purchase your desired website address at a reasonable price since most good domain names are taken and will need to be bought from the current owner.Research the domain name. Google it to see if a similar website address already exists online, and search on to make sure it does not contain any registered trademarks.
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Ensure it is memorable. With so many websites on the internet, it is important that your website name is catchy so people will remember how to access it in the future.Make the address broad to facilitate future growth. For example, is a much broader website address than and allows Amazon to sell pretty much every type of consumer good instead of books only, as was its original purpose.Avoid numbers and hyphens. They are hard to remember and less elegant and memorable than word-only domain names, and may be misunderstood when vocalizing the domain name.co, etc.) unless it is more appropriate to use another extension, such as. Use the proper domain extension. Try to always make it a.